US Marketing wins citation of excellence
by Louise Robertson, Intranet Communications

Dottie Hogan, art director in the US Marketing department, and her team recently won a citation of excellence from the Advertising Federation of Columbus, Inc (Ad Fed). The citation was awarded during Ad Fed’s presentation of the Addy Awards.

Fine Line Graphics, a printer, submitted the winning entry (invitations for a series of customer events) created by Dottie Hogan, Rebecca Burdock, and Kevin Carr. This entry won in the collateral material division and is still under consideration for further recognition.

Gina Miller, who replaced Kevin Carr on Hogan’s team in September, describes the citation, "This is a huge award. I have been a member of Ad Fed since forever and it is very rare to see someone other than an ad agency win."

The invitations created by Hogan’s team asked customers to attend a power trip, or rather, "an evening of smooth cognac, premium cigars, fine food, and easy listening jazz." These hand-assembled invitations were ridged, sealed with a cigar-band, and infused with the aroma of tobacco. Hogan says, "We got loopy putting them together. The conference room smelled."

Click here to see an image of the invitation.

The Advertising Federation of Columbus, Inc. is affiliated with the American Advertising Federation (AAF) and the AAF Fifth District. They seek to promote and provide an understanding of advertising, its functions and many other creative endeavors.

For more information on the awards, visit the Columbus Dispatch’s web site. It includes information on this year’s Addy awards and the history of the awards.